History of ODM
On Digital Media (Pty) LTD (ODM) is a proudly South African incorporated company with effective BEE shareholding of 68%. The company was awarded an ICASA Pay TV License on 12 September 2007 and issued the license on 9 July 2008 but started its operations in 2010.
We offer easy access to commercial satellite subscription service for many South Africans who have historically been left out.
In addition, we have local and international investors from the financial and industrial sectors, resulting in a significant economic boost to the South African broadcasting industry. On the technology front our audiences are assured of the latest state of the art digital broadcasting technology including MPEG-4 and DVB-S2.
We possess a powerful combination of technical capability and industry expertise, both at shareholding and management levels, which has since seen a significant and exciting impact on the Pay TV market.
We exist to:
To provide relevant and easy to access entertainment to South Africans.
Our Guiding Principles:
- Innovation for Prosperity,
- Excellence in Everything,
- Leadership by Example,
- Integrity and Transparency,
- Focus on the Customer and
- Employee Centredness.
OWNERSHIP AND OPEARTING STRUCTURE
Tree of Ownership
Use logos of shareholding companies
Board of Directors
As part of the National Association of Broadcaster (NAB) On Digital Media is regulated by the Information, Communication and Technology (ICT) Sector Charter as Sector Code for broad based black economic empowerment. BEE, as defined in legislation, means the economic empowerment of all black (African, Coloured and Indian) South Africans.
History of the Information Communication Sector Charter (ICTSC)
The ICTSC is gazetted and its scorecard has the following components:
- Management and control
- Employment equity
- Skills development
- Affirmative procurement
- Enterprise development
- Socio-economic development / corporate social investment.
Transformation within the organisation
On the Digital Media believes that transformation is about more than scorecards or BEE credentials, and the abovementioned components.
After its two and half years of operating ODM has positioned the company and its people into a transformed environment. Our thinking has always been that ODM will be influenced by the cosmopolitan society in which it exists and do business. ODM believes as a company we cannot be transformed without thinking of the country as whole. ODM acknowledges that in other areas of the BEE scorecard the journey may be long and, at times, tough, but we are confident the steps we are taking everyday demonstrate our commitment to the process. Within the organisation transformation efforts are concentrated into four pillars:
- A better macro-environment
We strive to improve the macro environment by changing attitudes and promoting confidence. And through our Human Resources Department, we initiate and participate in a variety of carefully selected Corporate Social Investment initiatives. Internally, our philosophy embraces the concept of diversity.
- Employment equity and skills development
ODM recruits a large number of black people relative to the supply of skills. We then train and coach, expose in internship programmes and experiential learning opportunities, and then provide them with an environment where they can develop these skills.
- Development of black business
We are procuring from black companies. We also support small businesses by making available technical resources to start their installation businesses and then coach them on managing these businesses profitably.
- Equitable ownership
As the structure of the Company shows ODM has a predominantly black shareholding of 68%.